South Bourke & Elizabeth
The leasing and marketing of 385 Bourke Street's South Tower, Melbourne, Victoria - b|e. The corner of Bourke & Elizabeth Streets b|e presents its new tenants with a rare opportunity to ‘be’ something special. The b|e corner location has the potential to own the name and the geographical location in the heart of the CBD. bIe CREATIVE, bIe INSPIRED, bIe INNOVATIVE, bIe CENTRAL, bIe COSMOPOLITAN, bIe GREEN, bIe IMPRESSIVE, bIe WORLD CLASS. Materials executed included a website, video, information memorandum, signage and print ads.